About

Water4Otter is a water conservation campaign for kids launched by the North Texas Municipal Water District (NTMWD) in 2014. It is based on the insight that most parents agree they would listen if their kids asked them to conserve water. The Texas Water Development Board awarded the NTMWD a conservation grant to develop Water4Otter as a model program that could be used throughout the state. Since the program piloted in November 2014, the live, 45-minute Water4Otter program has reached nearly 17,500 students through 110 performances across North Texas.

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About

For more than 60 years, NTMWD has been the wholesale water provider to our growing region. However, with the region’s steep population increase, we need everyone’s help to save water for the future. Learn more here.

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Water Spotter Guide

Goals

  • Increase the number of household conversations about water and water conservation.
  • Educate students about their water source and local wildlife, like campaign mascots Otis the Otter, Farah the Fox, and Bob the Bobcat.
  • Provide information on watersheds, water quality, waste water treatment, and water reuse. Teach students how to spot wasteful watering practices at home.
  • Results

  • 2015: 78% of students who met Otis the Otter reminded parents to save water at home.1
  • 2016: There was a direct correlation between the percentage of students who used Water Spotter clings at home (75%) and those who reminded parents to save water (69%). Of nearly 70% of students who reminded parents to save water at home, 41% reminded parents more than once.2
  • 1. Post-event survey conducted by NTMWD (N=3,203 students), 2015.
    2. Post-event survey conducted by NTMWD (N=1,437 students), 2016.

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    Download the Game!

    Become a first-class Water Spotter by downloading and playing our mobile game, Water4Otter!

    Available on the App Store Get it on Google Play

    Visit NTMWD